on iTunes NOW…

Demolition News’ exclusive podcasts have been accepted by Apple and iTunes.

The growth and acceptance of Demolition News continues with the great news that its current and future audio podcasts will be available via iTunes. Not only will this allow readers to take this content with them on their iPod, iTouch and iPhone devices, it also exposes Demolition News’ growing content to a global audience.

Current iTunes users can hit this link to be taken directly to the correct page. However, Demolition News will be added to the iTunes search engine later this week.

“Demolition News has come so far in such a short space of time, considering that it was nothing more than an idea born out of a conversation at the bar just six months ago,” says site founder Mark Anthony. “The readership statistics have been on an upward curve virtually since day one and the site is regularly read by thousands of individuals each week. However, with our acceptance by iTunes, we now have the ability to bring our industry content to a huge, global audience.”

Although the podcasts will be free to download, Anthony believes that the iTunes deal will help increase revenue on the site, allowing the site to produce yet more valuable content. “Demolition News really runs on a shoe string and, if it wasn’t for the handful of sponsors we attracted early on, the site probably would have failed,” he says. “But we have more sponsors on board now and, with our ability to speak to an ever wider audience, I am expecting that to grow still further. This will allow us to invest in producing more and more valuable content for our readers and listeners.”

“When we first started on this venture, I doubted whether there would be sufficient material out there to actually write about and discuss. If I am honest, I was expecting to update the site maybe weekly,” he continues. “But the availability of information and the demand from readers is such that rarely a day goes by when a new item isn’t added.”

This is set to increase still further with the launch of a series of new “shows” looking at specific aspects of the demolition industry. “We are currently in discussions with a number of leading industry figures that we would like to involve in regular audio broadcasts on subjects such as health and safety, training, legislation and equipment,” Anthony concludes. “We will continue to produce irregular podcasts and shows on non-specific items and issues but I am determined to create a series of regular shows that match the specific interests and needs of the listeners and readers.”